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About Yazan Abu Al Rous

يزن ابو الروس

Yazan During a Visit to Chicago, USA 2017

Who is Yazan Abu Al Rous?

Yazan Abu Al Rous is a Business Development Expert based in Amman, Jordan. He has more than 10 years experience generating revenue, increasing brand awareness and exposure for leading organizations in Jordan and Saudi Arabia; including JLVM a King Abdullah Design and Development KADDB subsidiary, and MTTS a Saudi Binladin Group Subsidiary. He worked on development projects in Libya in 2014, providing capacity building training to more than 20 local NGO’s on leadership, project management and proposal writing. Yazan Al Rous has an MBA degree from Cardiff Metropolitan University in the United Kingdom, and a Bachelor’s degree in industrial engineering from the Hashemite University in Jordan.

New to Business Development, start with this article “What does it mean to be a Business developer?”

Demonstrated success record in:

  • Performing market research tools; (SWOT Analysis, PESTEL, ComepetitorsAnalysis,  Porter’s 5 Forces, etc.)
  • Setting SMART goals and objectives.
  • Writing realistic, actionable business plans, and short term action plans.
  • Writing sponsorship, technical and fundraising proposals
  • Setting up Online and Offline marketing strategies and action plans.
  • Networking and leads generation
  • Building long term relations and creating win-win situations
  • Problem solving, dealing with unexpected issues
  • Building Sales pipelines and following up on sales leads
  • Team building and team leadership
  • Generating revenue and setting up new channels of revenue (Wholesale, Retail)
  • Business analysis and client needs assessment

Yazan’s topics of interest

  • Business Development
  • Product Development
  • Industrial Engineering
  • Strategic planning
  • Strategic Partnerships
  • Business Planning
  • Social Media Management and Strategy
  • Digital Strategy
  • Marketing
  • Sales Management
  • Project Management
  • Team Leadership
  • Media and mass communication

Yazan’s Education

  • Master of Business Administration- Product Development Pathway – Cardiff Metropolitan Product Development University, United Kingdom, 2013
  • Bachelors of Industrial Engineering Hashemite University, Jordan, 2008

Yazan’s Professional Development

  • Certified Inbound Marketer, Hub-spot (February, 2017)
  • Certified Trainer, ILM, Jo (Dec 2016)
  • Training of Trainers, Talal Abu Ghazaleh Org, Jo (Dec 2016)
  • Business Analysis Professional, International Group for Training, Jo (Nov 2016)
  • Business Development & Planning, Cardiff Met Uni, UK (June, 2013)
  • Communications Skills, Cardiff Metropolitan University, UK (September, 2012)
  • Sales & Communications Skills, CWWMedia, Jordan, (October, 2011)
  • Developing Business Plan, EJAPI- ACI, Jordan, (June, 2011)
  • Executive Leadership, Stafford Associates, Jordan, (January, 2012)
  • Intercultural Communications, Netherlands Institute, (December, 2011)
  • Injaz Leadership Skills, Hashemite University, (March, 2006)
  • Injaz Time Management Skills Hashemite University, (February, 2006)


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